![]() ![]() Small errors in puck preparation didn’t seem to be as glaringly obvious as other machines I’ve used, and I loved the ability to share brew recipes for my roasts with other users.” The Victoria Arduino Experience Lab in Australia opened in March 2021. “We found you could exploit its functions to the finest degree, be that temperature control, water volume, and pre infusion, for example, or just use it as a day-to-day high-end set and forget machine,” says Luke McPherson, Owner of Karon Farm Coffee. One such example is Karon Farm Coffee in Gordon, Victoria. Other users in mind include baristas stepping out with their own small business and roasters looking for a smaller machine to test for quality control in the roastery. ![]() Released in mid-2020, the smart and versatile one-group espresso machine’s settings are programmed through the accompanying Victoria Arduino app, making it well suited to a coffee novice looking for a fantastic at-home experience. The name “prima” comes from being the Italian manufacturer’s “first step towards a new frontier” and first machine in a long time catered to coffee at home. The Eagle One Prima is Victoria Arduino’s flagship espresso machine for the domestic market. You can always just buy a machine online, but we give them the chance to bring in their favourite coffee – or we’ve always got tasty coffee in the lab – to get a feel for the machine, drink coffee from it, and see exactly what they’re buying.” “The Experience Lab allows people to really touch and feel the machines, which a lot of home users really appreciate. Our door is always open, you just need to let us know you’re coming by,” he says. “Roasters pitching to cafés can use our lab as their showroom, or café owners or baristas can come and see the Eagle One for themselves. “There’s a lot of history to be told about Victoria Arduino and values it has to share with the coffee community.”īrett says the Experience Lab has been busy, with many roasters, café owners, baristas, and home users passing through. In Australia, the Mythos One has become the industry standard grinder, but a lot of people don’t know about the company or the rich history behind it,” Brett says. “The lab tells the story of who we are and where Victoria Arduino originated. The domestic Eagle Ona Prima shares internal components with the larger commercial Eagle One. A display wall on the right acts like a timeline, displaying historic equipment alongside new mementos and machinery, showing the continued influence Victoria Arduino has over the coffee industry. Upon entering, a mural on the left wall feature some of the iconography of 115-year-old coffee brand. Victoria Arduino’s latest equipment lines the shopfront window, providing passers-by with a glimpse of the visual style of the brand. We’re here to share our knowledge and work with the coffee community – from home users to café owners and roasters – to give people an ‘experience’ when they visit.” “The Experience Lab is not only about showcasing Victoria Arduino and our machinery. They walk in and straight away, you hear ‘wow, this place is amazing’,” says Brett Dedman, Sales Manager for Victoria Arduino Australia. “When people visit, the first thing that excites them is the design. Victoria Arduino officially joined the neighbourhood in March 2021, opening the espresso machine and grinder manufacturer’s most impressive Experience Lab to date on Breese Street. Victoria Arduino is now well and truly a fixture of the Australian coffee industry, with an Experience Lab and Eagle One Prima coffee machine engaging more members of the community.īrunswick has become a hub for specialty coffee, with the inner-city suburb home to many of the Melbourne’s leading roasters, finest cafés, and most dedicated coffee enthusiasts.
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